In 2012, Nissan top boss Carlos Ghosn announced plans to revive the defunct Datsun brand as Nissan low-cost sibling in developing markets like India, South-East Asia, Russia, Brazil and China. On July 15, 2013, Datsun officially made a return with the unveiling of the all-new Go, a small car that was designed and developed for emerging car markets like India. This all new small car will lead the company’s future line-up.
The Datsun Go will be a B-segment offering which will compete in the Rs 3 to 4 lakh range and rival cars like the Wagon R, the Chevrolet Beat, the Hyundai i10 and the Honda Brio. The base-spec model is expected to be priced around Rs 3.5 lakh region, pitching it alongside the recently launched Micra Active. Speaking of which, the Go shares its wheelbase with the Micra however, it is slightly longer than the latter, hinting at a roomier cabin. Inside, Datsun is offering two-tone interiors and plenty of equipment to appeal to a wide variety of small car buyers. Underneath, the Go is powered by the same 1.2-litre petrol engine found in the Micra. Datsun, however, has tuned it to offer better low-end performance and driveability considering Go’s urban friendly nature.